I often review students' cover letters before they send them to the employer. There have been many times when students do a terrific job of expressing their enthusiasm and interest in the position/company and why they would be a great fit - but sometimes they do so in the last paragraph. I always advise them that they need to grab the attention of the recruiter from the get-go and to make their first paragraph compelling enough that the reader wants to continue reading on. So, take a moment to review your cover letters to see if you are putting your best foot forward - in the opening paragraph.
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